Australian Sportstech News

Bowerbird Industries is working with Para athletes to trial a new adaptive training and testing bike. Fully adjustable and designed for elite training, the technology allows athletes and coaches to test consistently, track change over time, and refine training with confidence. Supported by the Queensland Government’s Private Sector Pathways Program, in partnership with the QAS, Bowerbird is combining smart design with real-world application, demonstrating tangible benefits for athletes training at the highest level.

Ticketing and entertainment technology provider Fever has raised $US 250 million through a primary equity financing round led by major investment fund EQT. The brand claims this represents the largest-ever round completed by a live entertainment technology company. In addition to EQT leading the charge, Baillie Gifford, Point72 Private Investments and Australian venture firm Athletic Ventures also participated in the round. The raise follows three years of sustained growth at scale, during which Fever has more than tripled its revenue, remained EBITDA-positive, and strengthened its position across North America and Asia. 

Cricket fans across Australia will be able to engage with the game more than ever before with Cricket Australia signing a deal with Australian-developed audience engagement and data platform Komo Technologies. Rather than just asking fans to complete forms or surveys, the Komo platform will enable CA to give fans opportunities to participate in activities such as predicting, voting and playing along with the game as it happens - both on and off the field across international Test matches, ODIs, T20s and the Big Bash leagues.

Rico Rogers, founder of Box Altitude, a business focused on oxygen chambers for sleep and training, has launched a new app called Oxygen Coach. The app brings altitude exposure, training and recovery data together, helping athletes track their own response over time. Athletes can follow accumulated hypoxic dose, compare it with published protocols and explore how exposure could build towards race day.

The Australian Sports Commission (ASC) has opened applications to 'The Park', its virtual innovation hub designed to connect technology-driven companies with the Australian sports sector to tackle key challenges and unlock system-wide value. In 2026, the ASC, in partnership with Built has provided funding to support the grants given to successful applicants. Through a six-month co-designed program, 'The Park' will bring together selected technology firms, national sporting organisations / departments, and the ASC to accelerate solutions from Technology Readiness Level (TRL) 4 to TRL 8+. Key challenge areas include; i. harnessing data, AI and machine learning, ii. next-generation wearables, iii. digital twin technologies, iv. brain performance innovation and v. material science in sport. Applications close 9th October.

The 2026 NRL Telstra Premiership season delivered its ninth consecutive year of audience growth on Kayo SPORTS, a DAZN company, with average audiences increasing 9% year-on-year (YoY), making it the most watched ever on the platform. Across the regular season, 6.4 billion minutes were streamed on Kayo SPORTS, with the season also becoming the most watched ever across all Foxtel Group platforms including FOXTEL, FOXTEL Go, FOXTEL Now, Kayo SPORTS and BINGE. 

Melbourne’s epicentre of live events is partnering with global ticketing provider AXS to deliver a world-class ticketing experience for year-round events outside the Australian Open (AO), making it easy for fans to access world-class sport, music and entertainment. As a global ticketing provider, AXS powers the world’s most iconic venues, including The O2 in London, Crypto.com Arena in Los Angeles, and T-Mobile Arena in Las Vegas.

Cricket Australia has given the green light to private investment in the Big Bash Leagues, confirming the launch of the sale process for the Melbourne Renegades. Cricket Australia Tuesday confirmed it would invite bids from private owners for a 100 per cent stake in the Renegades, with new ownership in place for the 2027-28 WBBL and BBL seasons.

A new Australian research project is combining advanced composites, embedded electronics and surf safety innovation to develop smart surfboard fins designed to deter sharks. A new collaborative project involves the Australian Composites Manufacturing Cooperative Research Centre (ACM CRC), FCS, Gowing Bros Ltd, UNSW Sydney and the University of Wollongong. The initiative will develop smart composite surfboard fins capable of integrating shark-deterrent technologies directly into the fin structure. 

DAZN Media+ is taking sports fandom beyond the live broadcast with the launch of Club Kayo, a new creator-powered sports media ecosystem designed to put creators, communities and brands at the heart of Australia’s biggest sporting conversations. The ecosystem kicks off with four dedicated creator teams: Club Kayo Cricket, Club Kayo AFL, Club Kayo NRL and Club Kayo Motorsport. The dedicated creator squads will react to the biggest moments as they happen, sitting at the intersection of sport, entertainment and pop culture.

Leinster Hockey has announced a new partnership with GameDay, the sport technology platform, to advance the administration of hockey across the province for the 2026/27 season. The partnership is Leinster Hockey’s first with GameDay and will bring the association’s competitions, membership, player pathway and officials administration onto a single connected platform. It builds on GameDay’s relationship with Hockey Ireland, which began in 2021 and supports membership and competitions for the national governing body.

Minimus has introduced 'Lamington' Prototype 7, their slimmest, lightest fitness tracking eSIM HUD glasses, now with offline AI voice control. Their focus is to continue testing performance and further reduce power consumption. The business is using Australia and Taiwan as their testing environments.

PlayHQ, a global leader in competition management platforms, and American Football Australia (AFA), the national governing body for the sport, have announced a strategic partnership that will see AFA adopt PlayHQ as its single technology partner for registration, payments and competition management as the sport continues to scale across the country. With Melbourne hosting its first NFL game in September, participation is accelerating across Australia and  a single connected platform gives AFA the structure and scale to convert that momentum into sustainable grassroots growth.

The Australian Professional Leagues (APL) has extended its partnership with leading sports production company JAM TV and global media services and facilities provider Gravity Media. The three-year extension will see JAM TV and Gravity Media continue as the production partners for all Ninja A-League Women and Isuzu UTE A-League Men matches for broadcaster Network Ten and Paramount+.  JAM TV produces and delivers more than 3,000 hours of sports content for Australia’s major broadcasters and international streamers. This includes more than 500 live broadcasts each year across NBL, AFLW, State Leagues, AFL and the A-Leagues. Gravity Media is a global media services and facilities company, and delivers some of the world’s most-watched football productions, including the EPL, the FA Cup, the UEFA Champions League, and FIFA.

The Japan Australia Sports & Health Innovation Exchange (JASHIE) has announced the first event of the ASHIE 2026 Japan Delegation, the Welcome to Japan Networking Reception, taking place in Tokyo on 9 November 2026. Over the coming weeks, JASHIE will be announcing further opportunities for businesses, innovators, investors, researchers and other members of the sports and health innovation ecosystem in both Australia and Japan to connect with the JASHIE delegation during our visit to Japan in November. These will include innovation showcases, business matching and our inaugural Awaji–Australia Sports & Health Innovation Conference.

VALD has announced that it has acquired US-based BridgeAthletic, a world-leading human performance platform. This follows VALD’s announcement last week of the acquisition of GymAware. The transactions represent a landmark moment in the evolution of performance technology, bringing together objective measurement, real-time training data and program design into a single connected platform. Founded in 2012, BridgeAthletic has grown into one of the most widely adopted, trusted and powerful strength and conditioning software platforms in the world, supporting thousands of teams and hundreds of thousands of athletes globally.

The Gold Coast has strengthened its position as the home of Australian triathlon, with AusTriathlon and the City of Gold Coast officially opening a new High Performance Hub that will support the nation's Olympic and Paralympic aspirations ahead of LA 2028 and Brisbane 2032. The opening marks an important milestone in the growing partnership between AusTriathlon and the City of Gold Coast, following the establishment of AusTriathlon's national headquarters in the region and a shared commitment to supporting high-performance sport, athlete development and community participation.

Wearable devices ranging from smartwatches to home monitoring technologies will be able to connect to Australia’s national digital health infrastructure under new regulations expected to come into force by February next year. The regulations would enable healthcare identifiers to be linked to wearable and biometric devices for the first time. 

Gain Line Analytics, co-founded by former Wallabies prop Ben Darwin, has this week announced it has taken a stake in Dutch second-tier team VVV-Venlo, which it will manage on behalf of itself and other investors. Having consulted to sports teams around the world, including the Crusaders in Super Rugby and two squads at the recent FIFA World Cup, Gain Line’s speciality is in a team’s “cohesion”. It will aim to apply its theories on player data and roster management to build a successful squad.

To promote the company’s first-ever screen-free wearable, Garmin is opening a two-day activation in Sydney hosted at Sage Space, a luxury, dental wellness studio in Darlinghurst this Wednesday 12th and Thursday 13th of August. The screen-free smart band encourages people to stay present in the activity, without a buzzing smartphone to distract them. It comes with up to 10-days of battery life, allowing extended wear for sleep and recovery tracking, as well as HRV (heart rate variability). Metrics, including your sleep scores, stress levels, Body Battery energy monitoring, heart rate, skin temp, pulse ox and more are recorded in the Garmin Connect app – all without requiring an ongoing subscription. 

Australian fan engagement and data platform Komo has announced a new multi-year partnership with the NBL Group, spanning both the National Basketball League (NBL) and Women's National Basketball League (WNBL). The task this partnership takes on is turning a booming audience into fans the leagues genuinely know, keep learning about, and can give more reasons to watch, attend and belong. The platform will connect participation, fan data and partner outcomes as a single system across both leagues, building one picture of the fan, and one relationship the league owns.

NBL champions the Sydney Kings will use Lumin Sports in pursuit of back-to-back championships. The Kings will embed Lumin’s strength and conditioning (S&C) software in their performance department, giving staff one platform to build team and individual strength programs, prescribe sessions, monitor athlete workloads and track physical development throughout the season. Sydney joins Melbourne United, the Adelaide 36ers and Cairns Taipans among NBL organisations using Lumin Sports for the 2027 NBL season.

TechnologyOne (ASX: TNE), Australia's largest enterprise software company, has  announced its partnership with the Women's National Basketball League (WNBL) as naming rights partner of the league's pre-season tournament, to be held in Townsville from 17–20 September 2026. The partnership reflects a shared determination to make women's sport accessible to all Australians, no matter where they live. 

Corsair Gaming, a leading global provider and innovator of high-performance products for gamers, streamers, content-creators, performance PC builders, and sim racing enthusiasts, has announced that it has acquired all the assets of Trak Racer, a global designer and manufacturer of premium racing and flight-simulation cockpits, frames, seats, monitor stands, motion systems and accessories. Trak Racer has built a loyal global following for its simulator cockpits, racing seats, and licensed and co-branded racing peripherals, with a product range spanning entry-level to premium and professional segments. 

A Melbourne sports tech startup using AI to deliver performance analysis for amateur players has scored a $AUD 3.5 million pre-Seed raise. The round for Superstat was led by Blackbird, supported by Blinq founder Jarrod Webb, and Mindset Health’s founders, Alex and Chris Naoumidis. The platform turns raw match footage into structured data automatically, generating player stats, event timelines and performance patterns. The company is now hiring a founding computer vision engineer and GTM partnerships expert marketing as it moves its operations to Austin, Texas, and scales in the US.

Preciser, an AI sports analytics platform, has announced a partnership with Glory League, the automated sports video platform used by basketball associations, clubs, players, coaches, and families across Australia and New Zealand. The integration is designed to make advanced game analysis accessible to everyday basketball players and teams without the need for manual tagging, expensive analyst support, or complex setup. Players, coaches, and teams using Glory League will be able to request AI-generated stats from their game video, make payment, and receive detailed performance data once processing is complete.

Future Golf, Australia's biggest and fastest-growing golf community, has announced a landmark partnership with Club Car, maker of leading commercial utility and golf cars. The partnership will deliver to Future Golf's 57,000-strong membership base the opportunity for one lucky member the ultimate on-course upgrade - the chance to win a fully customised golf car. Club Car's vehicles are synonymous with safety, quality, and reliability, and carry the trust of the world's most prestigious golf organisations, including the US PGA Tour, the DP World Tour, the Presidents Cup, and the Ryder Cup. 

India and Australia have launched the India-Australia Sports Collaboration Roadmap, a new framework aimed at expanding bilateral cooperation in sports, athlete development, research and investment under the India-Australia Comprehensive Strategic Partnership. The roadmap was unveiled at the Melbourne Cricket Ground during a joint visit by Prime Minister of India Shri Narendra Modi, Prime Minister of Australia the Hon. Anthony Albanese, and Premier of Victoria the Hon. Jacinta Allan. the roadmap identifies five priority areas: capacity building, sports science and technology, major sporting events, sports industry and investment, and women’s sport.

AO Ventures, the venture capital arm of Tennis Australia and the Australian Open, has announced two new investments. As investment into the global sports technology sector continues to grow, AO Ventures has completed investments in Scottish wearable technology company PlayerData and sports media platform ScorePlay, taking the fund's portfolio to six companies.

Cricket West Indies (CWI) has officially appointed INTIX as its exclusive ticketing partner on a long-term agreement, as a critical piece of the organisation’s digital transformation strategy. CWI manages a unique confederation of 15 Caribbean nation-states with a singular vision: to make West Indies cricket the heartbeat of the Caribbean. A core pillar of the partnership is unlocking the ability for CWI to collect and utilise valuable fan data. Through the INTIX platform, CWI can interpret fan behaviour from ticket purchasing patterns to stadium usage across each of the venues the West Indies plays at. 

The Australian Rugby League Commission (ARLC) has secured a record-breaking $AUD 5.3 billion media rights agreement with Foxtel Group, Nine and Sky NZ, establishing the largest broadcast and media partnership in Australian sporting history. The seven-year agreement from 2028 delivers a substantial increase in annual revenue to the game, returns control of competition scheduling and structure to the ARLC, expands access for fans across key markets and creates new opportunities for growth in Australia, New Zealand and internationally.

The Queensland Government has announced what it describes as the largest upgrade to Suncorp Stadium in the venue’s 23 year history, with the headline addition an Australian-first wraparound LED video ribbon suspended from the roof and external media mesh facade screens described as the size of two tennis courts. The headline architectural move is a 360 degree wraparound LED ribbon board that runs the full perimeter of the seating bowl, replacing the existing fixed signage panels. The ribbon is paired with new supersized scoreboards at both ends of the ground. 

The Australian Institute of Sport (AIS) has partnered with Australian-owned construction group Built to support The Park – the Australian Sports Commission’s innovation hub designed to connect cutting-edge technology with the real-world needs of Australian sport. Through The Park, the AIS and Built will work alongside industry and sport partners to co-design, test and scale solutions that can deliver lasting value – from improved performance outcomes to greater efficiency and sustainability across the sector. 

Australian healthtech Everlab has raised $A 65 million in Series A funding. The oversubscribed round was led by Airtree Ventures (AU), with participation from global investors including Plural (EU) and existing investors Left Lane Capital (US) and b2venture (EU), alongside angel investors including Australian Test captain Pat Cummins. Founded in Melbourne in 2023, Everlab has completed 40,000+ consultations supporting 20,000 individual patients and major corporate partners. Having processed over 21 million biomarker test results, more than 25% of members have had findings flagged that have not been identified through the existing healthcare system.

The Japan Australia Sports & Health Innovation Exchange (JASHIE) has opened expressions-of-interest to join their 2026 Delegation from 9–13 November 2026. The five-day program will take participants to Tokyo, Osaka and Awaji Island, connecting Australian organisations with leading Japanese innovators across sport, health, technology and beyond. The Delegation gives provides access to industry leaders, curated networking, and business matching opportunities - building partnerships ahead of Brisbane 2032. The Delegation is supported by Trade & Investment Queensland, NTT Data, Mizuno, Nakanoshima Qross and JA Network.

HITIQ has executed a non-dilutive grant agreement with the Victorian Government, supporting the company’s continued expansion of advanced manufacturing, research and development, and global commercial growth from its Victorian headquarters. HITIQ has announced the formal execution of a Grant Agreement with the Victorian Government, marking an important step in the company’s strategy to scale its brain health technology platform from Victoria.

Sport Tech Hubs are architects of bespoke digital environments that drive measurable growth in sport and fitness. They use technology as a gateway to accessibility, inclusion, amazing experiences, injury prevention and high level coaching & performance. Sport Tech Hub have welcomed Hudl and Sports Performance Tracking as part of the ever growing suite of sporting technology that schools will be able to utilise in their sporting programs and facilities. This continues their mission to find the leaders in industry and allow teachers, coaches and student access to the best technology on offer.

Minister Dimopoulos has announced the first step towards LaunchVic and Breakthrough Victoria coming together to create Innovation Victoria. Since its establishment, LaunchVic has helped Victoria’s startup ecosystem grow nearly 20-fold. It’s now home to 4,400 startups valued at $AUD 139 billion. Breakthrough Victoria has committed $AUD 497 million across 91 investments, attracting $AUD 1.4 billion in co-investment, helping shape the state’s economic future. Innovation Victoria will provide the capability uplift, connections and capital pathways to accelerate the commercialisation from idea to growth, scale and global opportunity.

A total of twelve Irish Sportstech companies are heading to Australia and New Zealand to meet with sports organisations, partners and investors across the region. Organised by Enterprise Ireland, the delegation includes representatives from Kitman Labs, ORRECO and Output Sports, recognised leaders in the global sportstech industry.

Rugby Australia has appointed Komo as its official fan and member engagement platform, embedding the Australian-built technology across its entire national rugby ecosystem.  The partnership sees Komo deployed as the fan engagement platform across Wallabies, Wallaroos, Sevens, NSW Waratahs, ACT Brumbies, and Super Rugby Pacific. Teams are able to launch branded fan hubs, live in-stadium activations, gamified campaigns, loyalty programs, and sponsor activations in minutes, while capturing the first and zero-party fan data that feeds Rugby Australia's CRM.