Sports Innovation

The Australian Sports Technologies Network (ASTN) has established, operates and manages the first Australian Sports Innovation Centre of Excellence (ASICE).

ASICE

Sportstech Ecosystem

ASTN is an industry-led membership organisation helping to fast-track Australian companies at the intersection of sports, technology and business.

Who We Are

Early-Stage Mentoring

ASTN in partnership with the Global Sports Innovation Center (GSIC) powered by Microsoft delivers 'The Business of Sport' Pre-Accelerator Program.

Mentoring

ASTN

The Australian Sports Technologies Network (ASTN) is a not-for-profit, industry-led membership organisation providing leadership in the commercialisation, development and promotion of Australian-inspired sports technologies.

Established in 2012, ASTN supports the growth of Australia's $4.69 billion sportstech sector that employs almost 15,000 people nationally.

With more than 200+ members, ASTN is an innovation ecosystem of organisations with a vested interest in sports technology development. This includes leading sports technologies businesses, national sporting organisations, research institutions, sports distributors & retailers, government agencies, service providers and investors.

Who We Are

Sportstech & Member News

iReel partners with Sportlogiq on performance intelligence solution using GenAI

iReel has announced a partnership with Sportlogiq to advance performance intelligence. This collaboration brings together Sportlogiq’s industry-leading tracking data and performance insights with iReel’s cutting-edge Generative AI platform. The partnership enables teams, leagues, and media organisations to uncover deeper layers of analysis and redefine how sport is understood, presented, and ...

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Podcasts

#97: Olympic skills at your fingertrips, Invictus founder Naveen Velautham

Naveen Velautham and Kenyan javelin World Champion Julius Yego started Invictus as a way to spread to gospel of sport beyond those with financial or geographic fortune. And the International Olympic Committee (IOC) have just selected Invictus as one of its top 25 global sportstech start-ups. Yego taught himself how ...

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Industry Events

THE PLAY AHEAD: Emerging trends as Australia’s sportstech sector stakes its claim on the global stage

Please join us for ASTN’s annual member and stakeholder event, where we will unveil the Fourth Edition of ASTN’s Sports Innovation Report with insights from special guests and industry leaders. This is a great opportunity for the industry to come together to hear the latest sportstech census and discuss industry ...

Event Details

Case Studies

Nola: Empowering stadiums, theme parks and retailers to optimise operations, elevate customer experiences, and enhance crowd safety

Victoria Zorin, CEO & co-founder of Nola, was recognised in the Forbes 30 Under 30 list for B2B enterprise technology in 2023. Founded in 2020 and launched in late 2022, Nola was born from Zorin’s first-hand frustration with long queues at musical festivals, and her drive to improve those experiences. ...

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Industry Insights

ASTN Excursion 2025 to the USA

ASTN Sportstech Excursion to Los Angeles, Las Vegas, New York and Boston ASTN’s excursion to the USA in 2025 coincided with the National Rugby League (NRL) kicking off its Premiership Season in Las Vegas. Accompanied by a few Australian sportstech businesses and venture capital partner, Gandel Invest, the group attended ...

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Press Releases

Queensland Sportstech Takes Centre Stage at 2025 NRL Magic Round Showcase

ASTN partners with NRL and Queensland Government to accelerate sportstech innovation and commercialisation. The Australian Sports Technologies Network (ASTN), in partnership with the NRL and supported by the Queensland Government, has delivered the 2025 NRL Magic Round Sportstech Showcase, a major initiative spotlighting Queensland-based sportstech startups during one of the ...

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