#107: “Don’t think, DO!” Tradable Bits’ Mike Morris with Agentic AI

Tradable Bits run data-backed fan engagement for the Dallas Mavericks, San Antonio Spurs, Buffalo Bills, Live Nation, the AFL, and many more. Mike Morris- after a combined 15 years at Southern Cross Austereo and Cricket Australia- is now running APAC. Mike tells us about Tradable’s pioneering launch of Agentic AI fan solutions for sports teams and leagues. With 80% of global young fans feeling disengaged from their teams, this could be the silver bullet to execute tailor-made fan experiences.