Pitch to the Renegades - Sports Innovation

The ‘Pitch to the Renegades’ concept is a partnership between the Melbourne Renegades (‘Renegades’) cricket team and the Australian Sports Technologies Network (‘ASTN’) to help uncover & promote the next generation of game day, fan engagement, commercial and community engagement innovations.
Date: 25th August 2022
Pitch to the Renegades - Sports Innovation

We aim to identify 10 early-stage, emerging sports technology start-ups to pitch their solution to the Renegades executive teams on Thursday 25th August 2022. It will provide the opportunity for the sports technology start-ups to potentially partner directly with the Renegades, integrate the solution into the day-to-day operations and open doors into the cricket industry.

WHAT ARE WE LOOKING FOR?

The start-up solutions will need to focus on addressing at least one of the three business problems / challenges identified by the Renegades;

  • TECHNOLOGIES FOR GAME DAY - fan engagement & activation and event management
    During the season, how can the Renegades enhance the match day experience for Renegades members and fans while continuing to engage with them when they leave the stadium.
  • TECHNOLOGIES FOR COMMUNITY ENGAGEMENT - content, grass roots engagement, training / skill acquisition, athlete activations, team & club management
    How can the Renegades further enhance our fan-base and build passion around the Renegades as a team by engaging with community and grass roots cricket?
  • TECHNOLOGIES FOR COMMERCIAL MANAGEMENT - digital fan engagement, Renegades-generated content & digital asset development, sponsorship
    How do we ensure the Renegades continue to resonate with cricket and sports fans outside of the BBL and WBBL seasons

For the purposes of the Pitch to the Renegades concept we are not interested in Technologies for high performance (e.g. athlete analysis, performance assessment & injury prevention, talent ID).

AT WHAT STAGE OF DEVELOPMENT DOES THE START-UP NEED TO BE?

The technology will most likely need to be a minimum viable product or in the piloting and testing stage of development. Successful start-up candidates in this challenge will have a strong platform to commercialise into cricket.

WHAT IS THE APPLICATION PROCESS FOR START-UPS?

Applying start-ups will need to prepare a pitch document no more than 5 slides covering;

  • Opening slide including elevator pitch (vision: Problem-Solution-Impact)
  • Description of product / solution to address the business problem
  • Market Strategy and Traction (if any)
  • Founders / Team
  • Desired outcome from Renegades partnership – and what’s needed to make it go live?

Pitches to be uploaded onto the Application Form provided.

WHAT ARE THE KEY DATES?

  • Friday 15th July 2022 – Applications
  • Thursday 11th August 2022 - Applications close at 11:59pm
  • Thursday 18th August 2022 - Candidates Shortlisted
  • Thursday 25th August 2022 – Pitch to the Renegades Day (12noon – 4pm)
  • September 2022 – Renegades discuss solution integration with Selected Start-up
  • October – December 2022 – depending on application of the solution, pilot into operations accordingly.

PITCH TO THE RENEGADES DAY (Thursday 25th August 2022):

Ten selected sports technology start-ups will pitch for 5 minutes each to the Renegades and ASTN executive teams. Another 5 minutes is then available for Q&A. Some selected start-ups may need to prepare a virtual pitch on the day.

Each start-up will spend 10 minutes with Renegades and ASTN executive teams on feedback, insights & ideas.

WINNERS / AWARDS:

Winner

  • Meet with Renegades executives to explore ways to potentially integrate the solution as a pilot
  • VIP ticket x 2 to Renegades v Stars derby on 14 January at Marvel Stadium
  • Complimentary ASTN membership

All Selected Start-ups

  • Free family ticket to a Renegades game for all selected start-ups
  • Opportunity to apply for ASTN Accelerator Program or Pre-Accelerator Program focused on accelerating commercialisation outcomes.